Event-Intelligence | the inwink blog

Business advice, customer feedbacks, best practices, market analysis, and more for BtoB event marketing professionals.

Catherine Fournier

20
July

Ready-to-Use Event Templates- Create Your Event in Minutes

Use pre-configured event templates that you can simply color and fill with your content to create your event.
06
July

Online Events: 6 Types of Interactions Between Participants

What are the different types of interaction you can offer to your online event participants?
01
April

6 Tips for a Successful Online Job Fair

6 tips and best practices to make your online job fair a success to both candidates and recruiters.
30
March

Online Ticketing: Best Practices to Consider for Your Event

For your event, how to define the different types of tickets to sell your event? What tools should you use for ticketing and payment?
23
March

How to Choose Your Event Platform- 8 Questions to Ask Yourself Before Making a Decision

What are the 8 points to take into consideration to ensure you make the right choice for your event planning platform?
18
February

In-Person Event Vs. Online Event: How to Choose?

Online or in-person: how to choose between the two for your BtoB events? Here are some key tips that will allow you to make the right decision.
16
February

Digital Events: Forget Live Video, Go with Simulive!

For your online events, should you do live or replay video? Here is what works best for participants, speakers and organizers.
11
February

Online Events: How to Maximize Interactions Between Attendees?

The major challenge of digital events is the interactivity between participants. How to encourage digital meetings to compensate for the absence of physical meetings?
09
February

How to Provide Value to Your Online Event Partners and Sponsors

Partners often get the impression they won't be getting the same value in a 100% online event. However, the digital format can actually enhance partners value in certain ways.
04
February

7 Ways to Effectively Promote your BtoB Event

7 key ways to put in place to effectively promote your professional event.
02
February

7 Simple Ways to Measure Attendee Satisfaction

91% of event organizers rely on attendee satisfaction to measure the success of their event. Learn about the 7 KPIs to follow to measure this satisfaction.
28
January

7 Reasons Why You Should Be Planning Digital Events

What are the 7 main advantages of events in the digital format? We share inwink customer's feedback on the matter.
26
January

Measuring Event ROI in 4 Steps

How to calculate Event ROI? We show you following these 4 steps.
21
January

Your Digital Events Planning Checklist

The ultimate checklist for online events organizers!
19
January

Score Big Points with Your E-mailing Strategy

E-mailing is a useful tool when promoting BtoB events. Here are the 3 pillars of having successful email communication with your participants.
14
January

Webinar Is Dead, Long Live the Enhanced Webinar

Webinars have the advantage of being a quick response to a specific tactical need. But this format has its limits. Here's how to go above and beyond!
07
January

Digital Events: 10 Tips to Running a Successful Online Event

How do you keep your attendees engaged? Here are 10 tips to having your event participant's experience a success.
05
January

Live, Simulive, Replay : Definitions, Advantages, and How to Use Them

Live, simulive, replay: what are the specificities of these broadcasting modes and which should you use on your online events?