Agence française de la relation client

AFRC offers a rich digital experience to its participants with inwink

Bérénice Carillo

“One of the main missions of our association is to facilitate networking and to create synergies among our members. We chose the inwink platform to organize our awards ceremony which gathers French companies that have demonstrated best practices and excellence in the matter of customer experience.”

Bérénice Carillo, General Secretary, AFRC

The context

Hosted by the Association Française de la Relation Client (AFRC), ‘’Les Palmes’’ is the largest awards ceremony dedicated to customer relationship in France. The annual ceremony gathers about 600 executives and marketing decision makers every year. A dozen of members of the jury as well as the audience hand out prizes to 6 awards winners for their innovative strategies in customer care.


AFRC has chosen inwink to offer a rich digital experience to its participants, streamline the registration process and provide a smooth onsite check-in :

  •  Creation of the event website
  •  Online ticketing
  •  Centralized registrations and content management
  •  Personalized emails and automation of emailings
  •  Digital check-in and on-demand badges printing
  •  Tracking and analysis of attendance data


inwink’s networking module made it easy and convenient for participants to network and meet other delegates who share common interests. It provided a real benefit in terms of exchanges among attendees. A big clap and our best wishes of success to this French startup with great potential!”

Béatrice Carillo, General Secretary at AFRC