A communication forum
The Summit enables Mirakl to unveil its main messages to its audience, product announcements, and to share partners testimonials, and feedbacks from customers. The agenda features a global keynote and two break-out tracks (B2B and B2C). With inwink, Mirakl ensures a clear and easy reading of the agenda and the sessions.
A showcase of partners
By providing its partners with a dedicated workspace, Mirakl is able to manage efficiently the interactions with the set of partners all along the event project cycle. Each partner has access to its own workspace on the event website, which enables it to upload its marketing materials, register its team members, and personalize its information. A significant productivity gain for the organizing team, and a real value provided to ensure partner satisfaction.
A lever for customer acquisition
Leveraging Mirakl’s image and positioning, the Summit has built a strong awareness among the ecommerce and marketplace ecosystem. The event website built with the inwink CMS, entirely in a white label set-up, enables to showcase effectively the promise of the Summit and to boost registrations to the event.