manages the organisation of its in person event with inwink’s Starter offer
« inwink is a tool that facilitated the organisation of this in person event, but also provided statistics: from the dashboards, it is easy to query different criteria. We even have the solution to export event data in Excel format to go further. This is a real added value. »
Michel Fagot, Head of the digital mutation pole at CCI Alsace Eurométropole
The CCI (Chamber of Commerce and Industry) Alsace Eurométropole’s mission is to accompany many Alsatian businesses on different subjects: legal issues, commercial development, digital transformation, export…
These businesses receive an analysis of their activities, as well as an action plan to help them in their development.
For the past 8 years, the CCI Alsace Eurométropole has been organising Bizz&Buzz, its digital festival for the businesses it serves.
This event aims to offer a wide range of feedback from other businesses, workshops to discover new uses, expert testimonies, demonstrations, and workshops on topics highlighting local digital players. In total, more than 144 speakers participate in this regional event.
For the 8th edition of Bizz&Buzz, which took place from 11 to 13 October 2022, the team in charge of organisation the event had to find and implement an event management platform capable of meeting 3 major objectives:
Naturally, the CCI Alsace Eurométropole chose inwink Event (Starter) for the implementation of its event strategy!
Michel Fagot, Head of the digital mutation pole at the CCI Alsace Eurométropole, agreed to give us his feedback.
With little need for training, a member of the CCI Alsace Eurométropole team set up the solution in a very short time.
Following the contractual phase, the first accesses to the platform were opened in early August 2022. The site was ready to accept registrations in mid-August for an event taking place on 11 October.
The support received from inwink also helped the team become rapidly operational with the tool.
“The inwink team had designed the platform with the event’s coulours and had already set-up the web site’s graphic chart. I was accompanied by the CSM team who gave me valuable advice on how to use the product so that it would meet our needs. The combination of these regular exchanges and the fact that I was invested in using the solution meant that the implementation was very quick.”
“Before working with inwink, for previous editions of Bizz&Buzz, the event was built around a web site on a classic proprietary CMS and registrations were managed with a third-party solution.”
The use of these two non-integrated tools made it complex and time-consuming to keep track of registrations, as it meant double entry for new registrants.
By choosing inwink Event and its all-in-one event platform, the CCI Alsace Eurométropole decided to centralise the operational management of the event within a single tool.
In addition to the web site generated with inwink Event, the management of registrations, the programme and emailings were managed directly on the platform.
“The fact that it is a single platform makes it easy to manage. And it’s designed for that, it’s not DIY.”
Bizz&Buzz is a 100% in person event, spread over 3 days, which has the particularity of taking place simultaneously in 19 different locations throughout the Alsace region.
Numerous sessions were therefore scheduled at the same time, without any of them being in the same place.
Thanks to inwink, the teams of the CCI Alsace Eurométropole were able to manage this multi-site aspect, by using the platform to manage all of these meetings.
Each session was linked to the site where it took place, and participants could then create their programmes easily and intuitively according to their geographical position.
The inwink OnSite application was also used in the different geographical locations to sign in and scan participant badges at the entrance of each session.
Directly linked to the inwink Back-Office, the use of this application allowed the organising team to pilot the event data in real time and to obtain an accurate view of the participations in the 19 different event venues.
The speed and ease of the implementation of the Bizz&Buzz event website with inwink Event Starter enabled the organising team to achieve very good operational results.
Additonally, since there were not any replays of sessions to broadcast or other content to share after the event, the inwink Event-Starter 3 month offer for 1 single event perfectly suited the organizational objectives of the CCI Alsace Eurométropole.
For this 2022 edition, more than 700 unique registrations and 2,321 registrations for 100 different sessions were recorded (50 people on average per session).
