Event Marketing Platform

Deploy and steer your event marketing from a single platform
depuis une plateforme unique

Create your event website, orchestrate your email campaigns and leverage AI to produce and distribute your content faster.

inwink centralizes the tools needed to promote your event, structure your communication and engage your audiences before, during and after the big day.

A community of over 200 event organisers

Maison&Objet
VivaTech
Tech for Retail
Sommet de l'Élevage
RMC BFM
Quinze Mai
Les Echos
GL Events
Expozoo
Ebra
Cegid
Bpifrance

Everything you need to attract and retain your attendees

White label CMS Page templates

Build a high-performing event website

Build a high-performing event website with an integrated CMS.

Create your pages using ready-to-use templates, structure your content with standardized layouts and fully adapt the visual identity to your brand.

A centralized environment to share key information about your event and guide visitors through to registration.

Discover our event website software
Invitations Targeted follow-ups Delivery tracking

Manage your email campaigns

Email remains a key channel for informing, supporting and engaging attendees before, during and after an event.

inwink includes an email marketing tool that allows you to create, schedule and automate your communications directly from the platform. Messages can be tailored according to attendee profiles, actions or stages of the event journey.

Discover event email marketing
AI-assisted writing Recommendations AI chatbot

Transform your events with AI

Speed up content creation and improve the user experience with integrated artificial intelligence tools.

Generate text and visuals for your pages and emails, automatically translate your website into multiple languages and offer a conversational assistant capable of answering attendee questions and recommending relevant content or contacts.

Discover AI for events

What our clients say
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FAQ: Steer your events with a complete Event Marketing solution

What is an Event Marketing platform?

An Event Marketing platform is software that manages an event’s promotion and communication from a centralized space. It brings together tools to create an event website, send email campaigns and produce content. This approach lets you structure your marketing strategy before, during and after the event.

Why use a marketing platform to promote an event?

A dedicated platform centralizes the marketing actions related to the event and avoids multiplying tools. Organizers can steer their campaigns, publish content and track audience engagement. This simplifies the management of event promotion.

What tools are needed for an event's marketing?

Event marketing generally relies on several complementary tools. This includes an event website, email campaigns and promotional content. A specialized platform brings these tools together and lets you steer all your communication.

How to structure an event's communication before its launch?

An event’s communication can be prepared in advance with a dedicated website and a marketing campaign calendar. Content can be distributed progressively to announce the program and encourage registrations. This preparation makes launching the promotion easier.

How to improve an event's visibility among its audience?

An event’s visibility can be strengthened through a strategy combining website, emailing and promotional content. Information can be distributed across several channels to reach different audience segments. A marketing platform makes coordinating these actions easier.

How to promote an event effectively?

Promoting an event relies on several levers such as creating a dedicated website, email campaigns and distributing targeted content. An event marketing platform centralizes these actions in a single environment. This makes campaign coordination easier and improves the event’s visibility.

How to create a website for an event?

An event website can be created from a built-in CMS offering ready-to-use templates and layouts. Organizers can structure the pages, add key information and personalize the visual identity. This website becomes the main entry point to present the event and encourage registrations.

How to automate email campaigns for an event?

Event marketing platforms let you create email campaigns and schedule sends according to different stages of the attendee journey. Messages can be triggered automatically after certain actions, such as a registration or a visit to the website. This automation makes managing communications easier.

How to centralize an event's communication on a single platform?

An event marketing platform brings together the website, email campaigns and content in a single environment. Teams can steer communication from a single back office. This centralization improves the consistency of the messages distributed.

How to produce and distribute an event's content quickly?

Event marketing tools let you quickly create and distribute content across different channels. Website pages, emails and program-related information can be updated from a centralized space. This organization lets you publish information faster.